ProcureCon for Digital & Marketing Services (past event)
November 12 - 14, 2013
Sheraton, Dallas, TX
Contact Us: 1.888.482.6012
Bill Duggan
Executive Vice President
Association of National Advertisers
Check out the incredible speaker line-up to see who will be joining Bill.
Download The Latest AgendaDay 2: Wednesday, November 13, 2013
Saturday, January 11th, 2014
13:05 Exclusive Research: Creating and Using In-House Agencies To Drive Down Costs
Many companies have begun incorporating in-house agencies to handle creative work, resulting in quicker turnarounds and cost savings. In fact, 58% of all organizations have some sort of in-house component. What are the implications for procurement when working with the marketing team to develop and use in-house agencies? Bill Duggan, Group Executive Vice President of the ANA, will present his organizations findings relating to in-house agencies.